From Spanish to Vietnamese: that's how the new BQ phones are

From Spanish to Vietnamese: that's how the new BQ phones are

Presents Vsmart, the new brand of economic smartphones that lands in the national market after selling 51% of its capital to the Asian manufacturer Vingroup

  Far is the time when BQ presumed to be Marca España . The once most successful mobile brand in the country knew how to make a niche between the competitive Android market to measure yourself face to face with giants such as Samsung, Huawei or Apple. The company based in Las Rozas lived its magical year in 2015 , when it invoiced 244 million euros and obtained almost five of profit . A year later the billing fell by close to 30% , and despite the fact that in 2017 it seemed that it could rise over the sale of a million phones, the stellar moment was already unattainable and the fierce Asian competition marked the negative spiral of the multinational .

  By the end of last year everything was turning around for BQ after a resounding operation with Vingroup , the largest business holding company in Vietnam, which would allow manufacturing to become in the Asian country with the resources of the Vietnamese conglomerate, instead of having to Fight as a Spanish company in China. What at first seemed like a collaboration agreement became the purchase of 51% of the company . BQ became Vietnamese six years after launching the Aquarius 4.5, its first smartphone.

From that acquisition was born VSmart, a new competitor that this Wednesday has made his landing in the national market with a presentation of four phones : VSmart Active 1 and the VSmart Joy 1, two models' low cost ', which will be accompanied by two versions' + ' All of them aimed at the middle range and the average / low for prices that are between 200 and 300 euros . Although the doubt after the presentation is the position of BQ after the landing of its majority partner in Spain , although it seems that it will focus on the design and development of the new devices thanks to the more than 100 Spanish engineers that Vingroup has both in Madrid and in Vietnam.

VinSmart has a production plant in the city of Hai Phong and has six production lines with the capacity to manufacture no less than five million smartphones per year .

The first heirs after the purchase

The main model will be Active 1+ . A light device, with 18: 9 screen, 6.18 inches and a fairly high ratio (86%). Full HD + resolution and of course, it has 'notch' in the form of an eyebrow. The 'heart' of the device is a Snapdragon 660 and will have a configuration of 6GB of RAM and 64GB of internal memory. The battery is 3,650 mAh and is compatible with Qualcomm's fast charging system 4.0. As for the camera, it has a double sensor of 12 and 24 megapixels; and has the ability to make videos in 4K. The front camera will have 20 megapixels. The technology with artificial intelligence will allow to obtain images with certain fashionable effects such as 'bokeh'. The price? 349 euros.

The other model, the Active 1 is less attractive. The main differences are the screen, it has 5.65 inches, 4GB of RAM and a smaller battery, of 3,100 mAh. The cameras are also different. The main one has two lords of 12 and 5 megapixels, both with aperture of f / 1.8. The front has 8 megapixels. It will be available for 319 euros.

Finally, El Joy 1 and Joy 1+ are the cheapest devices, although in the case of the second, they have a powerful battery that they boasted during the event in Madrid: 4,000 mAH . It takes a screen of 6.2 inches with resolution HD + - this time does without the 'notch'- and processor Qualcomm Snapdragon 430 Octa-core. The camera has 13 megapixels and 2 megapixels with aperture f / 2.0 and dual flash and a front of 16 megapixels. Configuration of 3GB of RAM and 32GB of internal memory. It has a fingerprint reader on the back, headphone jack and microUSB ports. Its price? 199 euros.